TOMMY HILFIGER ANNOUNCES THE OPENING OF ITS LARGEST FLAGSHIP STORE IN THE UK ON BROMPTON ROAD IN LONDON
“We are extremely pleased to open a flagship in this important city to showcase the complete world of Tommy Hilfiger,” said Fred Gehring, CEO of Tommy Hilfiger. “The opening in this impressive retail environment provides us with an additional opportunity to position the brand in the market. London is one of the world’s leading cities in retail and Brompton Road offers a unique blend of luxury and more accessible retail, making it the perfect location for our brand. Given the momentum of our business in the UK, this is a natural evolution to deliver on our goal to have a flagship store in all of the capital cities of Europe.”
“I am really excited to open our European flagship store on London’s prestigious Brompton Road,” said Tommy Hilfiger. “Since starting my brand in 1985, prep has been my main inspiration, and as the birthplace of preppy style, England is very close to my heart. London, rich in culture, history and art, is the perfect location for us to anchor our largest UK flagship store, and offer our customers the complete classic American cool Tommy Hilfiger lifestyle.”
As one of London's earliest established fashionable shopping locations, Brompton Road is internationally recognized as a destination for design, architecture and culture, dating back to the Great Exhibition of 1851, after which the impressive shopping streets that make up Knightsbridge were first built. Beyond the flagship’s late Victorian façade, which originates from 1903, the store will reflect the brand’s signature classic, American, cool aesthetic.